Hao Wu
Staff Software Engineer at Meta, Bay Area
What I've Been Up To
Staff Software Engineer
Meta · WhatsApp Ads
- Early engineer on the WhatsApp Ads team and the first to build out the ads buying service. Now serving as the Tech Lead for everything advertiser-facing and the delivery infra behind it.
- Leading a squad of 5+ engineers — part architecture, part mentorship, part figuring things out together.
Senior Software Engineer
Meta · Promotional Ads
- Grew from IC into Tech Lead, eventually owning the full stack for Promotional Ads — the product that lets advertisers attach offers and discounts to their campaigns.
- Spent a lot of time in Ads Manager and Marketing API improving the buying flow for advertisers.
Software Engineer
Meta · Vertical Ads
- Became the go-to person for Automotive Inventory Ads and Automotive Model Ads. Learned a surprising amount about cars and travel along the way.
- Built features across ad formats and delivery to fix the things advertisers kept complaining about.
Intern
Facebook · News Feed Ranking
- Built a scheduling service for ranking model training. Got a return offer. The rest is history.
Intern
Intel Asia-Pacific R&D · Big Data
- My first real job. Docker, DevOps, big data infra — I had no idea what I was doing, but I figured it out.
Education
Carnegie Mellon University
M.S. Information Networking
2017 — 2019 · Pittsburgh, PA
Shanghai Jiao Tong University
B.E. Electrical & Computer Engineering
UM-SJTU Joint Institute
2013 — 2017 · Shanghai